Marketing Made to Move. Strategy. Execution. Impact.
At Phàros Lab, I help brands in the sport, health, fitness, outdoor, and wellness industries grow smarter and faster through a mix of strategic thinking and operational excellence.
From digital advertising to brand strategy and visual content creation, I design, activate, and optimize marketing projects that move people — and move the numbers.
In today’s competitive landscape, brands don’t just need visibility – they need clarity, direction, and consistency.
That’s why a strategic, fully integrated approach is essential: to stand out, stay relevant, and grow with purpose.
With 10+ years of experience across agencies, brands, and tech companies, I cover every step of a campaign:
strategy, planning, creative direction, execution, and analysis.
I combine an omnichannel mindset with a problem-solving attitude: flexible, fast, and committed to finding the best solutions for your business goals.
In addition to project work, I also offer custom educational programs for individuals or small teams, helping you build in-house skills in digital marketing and brand communication. If you are not convinced yet, you can download my free guides below.
Explore my key services:
Let’s talk. Book a free call or send me an email, I’ll show you how we can make it happen.
Fueling my passion for sport and marketing, I help sport, health, wellness, and purpose-driven brands grow their visibility and impact through strategic digital advertising and communication with clarity, focus, and an athlete’s mindset.
Ready to take your brand’s visibility to the next level? Let’s team up.
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© 2025 | Phàros Lab by Erika Berardi | CH-8302 Kloten (Zürich) Switzerland | Company ID CHE-248.125.262 | erika@pharoslab.ch